Awal pagi ini saya terbaca berita kekecewaan Pengerusi SPR apabila Pakatan Rakyat menolak tawaran untuk menyiarkan manifesto pilihanraya mereka. Namun begitu, saya tidaklah terkejut kerana tolakan tersebut, tetapi terkejut dengan tawaran yang di berikan oleh Menteri yang bertanggungjawab.
Umum melihat ini sebagai satu tindakan untuk memperlihatkan keterbukaan kerajaan dan secara tidak langsung meraih sedikit kepercayaan rakyat. Dari sudut lain pula, ia dilihat sebagai satu permainan UMNO yang sebagaimana lazim diperkatakan oleh Pakatan Rakyat media UMNO akan memutarbelitkan fakta-fakta mereka.
Selain itu, waktu siaran yang tidak diperincikan dan jangka masa siaran yang hanya 10 minit membuatkan ada pihak terutama Pakatan Rakyat meragui keihklasan tawaran tersebut sekaligus menolaknya bulat-bulat.
Pakatan Rakyat yang dilihat more efficient and dominant dalam pengunaan media sosial dalam menyampaikan mesej-mesej politik mereka manakala Barisan Nasional are utilizing every second and every inch of the space on the traditional media.
If we look at advertising perspective, 10 minutes on-air are more than enough. It doesn't matter if the spot are on midnight or early morning or whatsoever time, as long as it deliver an attractive messages, it will reach the target audience.
Bukan susah sangat pun. As mentioned by few Pakatan Rakyat leaders, the manifesto are not a promises. So nak takut apa? Just put it on advertising format as you guys did for your so called "Buku Jingga" & your "2013 PR Budget"..
Why don't you clever guys use the 10 minutes as medium to channel the info back to the new media that you've been dominated for the past few years? Are you guys so clever not to utilize it for your own benefits? In advertising world, 10 minutes are more than enough to tell the public on your offerings!
Kalau dok pikir everything that BN especially UMNO offers will take you down, then why asked for media freedom etc..etc...At the very least now they willing to listen and materialize some of your demands. But on the other hand, you clever people does not know how to take advantage out of it.
Bare in mind that if the message are properly conveyed even to a single person, he/she will spread it out to others especially their closed friends and relatives. Don't you believe on the power of words of mouth? Don't you think that it won't reach to your target audience? Or you clever guys only believe on the power of Anwar's words?
Come on, you guys are clever than me! But now it seems that you clever guys are just another bunch of politicians that only talk nonsense. Unless you prove it, you'll never get support. If you really realize that and take note that those people on the fence will decide the outcome of the next GE, you better be clear of it.
As for BN, it is good if you can further utilize the new media to convey the right and clear messages on your manifesto as the urban on the fence people will be comparing both mainly via the new media.
Your troopers should now have matured enough to showcase more of your achievements to woo the voters rather than those annoying video and improper language. The Rakyat are tired with all the silly explicit video!
Yang tu semua dah jemu dah! Tak lalu dah nak tengok! Baik hangpa tunjuk pencapaian prestasi PEMANDU, TERAJU, TALENT CORP etc..etc.. Rakyat dok tunggu nak tau prestasi depa ni terutama TERAJU yang diberi tanggungjawab untuk memacu dan meneraju agenda bumiputera yang dilihat semakin kebelakang.
The Rakyat wants to know more of your achievements, socio-economic stability, short and long term plan that benefits The Rakyat & country. We love the country. We don't care who's the PM as long as he/she can deliver The Rakyat wills and properly govern the country.
Do remember that The Rakyat are watching every steps you've made. You want The Rakyat to turnaround to BN, you better do it first especially UMNO & MCA leaders.
Your candidate line-up will pre-determined the outcome of the next GE. Be very careful before you name the candidate. Wrong candidate at wrong constituency might bring you the downfall that you've never imagine.
Malaysian are looking for a good governance government and strong leaders that can voice out and worked for the people interest while continuously improving the nation.
